Marketing Executive (Intern)

We are seeking a motivated and enthusiastic Marketing Executive Intern to join our team. The ideal candidate will have a foundational understanding of marketing principles, a passion for creativity and communication, and a desire to learn and grow in a professional setting. As a Marketing Executive Intern, you will have the opportunity to work on real-world marketing campaigns, gain hands-on experience, and develop your skills under the guidance of experienced professionals.

Responsibilities:

• Content Creation: Assist in creating compelling marketing content, including blog posts, social media posts, email campaigns, and promotional materials, to showcase our EPOS products and solutions.
• Social Media Management: Manage and grow our presence on social media platforms (e.g., LinkedIn, Twitter, Facebook, Instagram) by creating and curating engaging content, interacting with followers, and monitoring performance metrics.
• Digital Marketing: Support digital marketing efforts including search engine optimization (SEO), pay-per-click (PPC) advertising, and email marketing campaigns to increase brand visibility and drive website traffic.
• Marketing Campaigns: Assist in planning, executing, and analyzing marketing campaigns to generate leads, nurture prospects, and support sales initiatives.
• Market Research: Conduct market research and competitive analysis to identify industry trends, customer needs, and opportunities for product differentiation.
• Lead Generation: Collaborate with sales teams to develop lead generation strategies and initiatives to attract and convert prospects into customers.
• Event Coordination: Support the planning and execution of virtual and in-person events, such as webinars, trade shows, and product launches, to promote brand awareness and engage with customers.
• Analytics and Reporting: Monitor and analyze marketing performance metrics, such as website traffic, engagement metrics, and conversion rates, to evaluate the effectiveness of marketing campaigns and initiatives.
• Brand Management: Assist in maintaining brand consistency across all marketing channels and materials, ensuring alignment with brand guidelines and messaging.
• Collaboration: Collaborate with cross-functional teams including sales, product management, and customer support to ensure alignment of marketing initiatives with business goals and objectives.

Qualifications:

• Currently enrolled in a Bachelor’s degree program in Marketing, Communications, Business Administration, or related field.
• Strong written and verbal communication skills, with the ability to create compelling marketing content and effectively communicate ideas.
• Creativity and innovative thinking, with a passion for storytelling and engaging audiences through digital and traditional marketing channels.
• Familiarity with social media platforms, digital marketing tools, and analytics platforms.
• Excellent organizational skills and ability to manage multiple projects and deadlines simultaneously.
• Previous marketing experience or coursework is a plus, but not required.
• Proficiency in graphic design tools (e.g., Adobe Creative Suite) is a plus, but not required.
• Passion for technology and willingness to learn about EPOS systems and retail technology.

Duration: 6- 8 months